AMA Membership Benefits
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Elevate Your Marketing Career
with AMA
Whether you're just starting out or an experienced marketer, the AMA provides the resources, community, and expertise you need to advance your career.
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29,000+
Members Worldwide
80+
Years Serving Marketers
65+
Professional Chapters
330+
Collegiate Chapters
Fuel Your Success With the World’s Largest Marketing Community
Stay ahead in today's fast-paced marketing field with the American Marketing Association (AMA), the world's largest marketing association. Join our community to access exclusive resources, training and networking opportunities that will propel your career forward.
Join AMA Today
What You Gain with AMA
Expand your network
Connect with marketers at all levels through our extensive network of chapters, special interest groups and conferences.
Stay ahead of the curve
Access cutting-edge research, webinars and exclusive content to stay informed about the latest marketing trends.
Advance your career
Enhance your skills and stay ahead in your career by joining the largest marketing community with exclusive pricing on training, certifications and conferences.
Gain professional recognition
Gain industry recognition with AMA's exclusive resources, PCM certification and awards that help position you as a leading marketing expert.
Explore All Membership Benefits
Fuel your success with a community that helps you achieve your goals. Here's why AMA membership stands out:
Members-Only Programming
Each month, AMA members come together for exclusive programming—whether it’s a webinar, training, or expert discussion—with marketing leaders from industry and academia. Every session delivers fresh insights and inspiration to help you make a bigger impact in your work.
Toolkits
Access customizable templates designed to streamline your marketing efforts.
AMA Journals
Enjoy unlimited digital access to five industry-leading AMA journals, keeping you at the forefront of the latest marketing research.
Training, Certifications and Conferences
Receive discounts on
national and local conferences
training sessions
, and
Professional Certified Marketer®
credentials. Members also get access to select
free training
courses and expert-led webinars. Plus, your membership earns CEUs toward maintaining your PCM credential.
DEI MicroVideos
Engage with 20+ impactful micro-videos offering practical takeaways to help you implement DEI principles in your daily work.
Local Chapter
As a professional member, you’ll be part of one of our 65+ local chapters across North America, connecting you with marketing professionals in your area. Collegiate membership includes access to one of 320+ chapters, typically located on your campus, where you can engage with fellow students and build your network.
Special Interest Groups
Academic members receive unlimited access to 20+ Special Interest Groups (SIGs), where you can build meaningful relationships with fellow researchers who share your specialized interests.
Affiliate Savings
Enjoy members-only savings on everyday products and services.
0-1 Visa Opinion Letters
AMA members can request peer group advisory opinion letters for United States O-1 Visas, designated for individuals with extraordinary abilities seeking to work in the United States.
AMA membership has allowed me to offer my clients meaningful real-time data helping their businesses to grow online. The AMA membership is an investment to any Digital Marketing Company.
- Lorelei Garnes, MSc, Digital Market Specialist
The Essential Community for All Marketers
Marketing and Sales Professionals
Enhance your skills and expand your professional network.
Small Business Owners and Freelancers
Gain marketing insights to grow your business.
Scholars and Academics
Collaborate, publish and access cutting-edge research. Plus, get access to our
Special Interest Groups (SIGs)
Students
Join one of our
320+ Collegiate Chapters
and gain experience through hands-on projects, networking and leadership opportunities.
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Find Your Local Chapter
Explore the maps to locate AMA Professional or Collegiate Chapters in your area!
Choose Your Membership Plan
Find the perfect AMA Membership plan tailored to your professional needs:
Undergrad Collegiate Membership
$29 /
Year
Ideal for undergraduate students looking to build a strong marketing foundation while gaining real-world experience.
Includes membership in one local AMA Collegiate Chapter.
Access to collegiate events, programs and competitions.
JOIN NOW
Professional or Academic Membership
$199 /
Year
Perfect for marketers ready to advance their careers with exclusive tools, research, and networking opportunities.
Includes membership in a local chapter or academic special interest group.
Exclusive access to members-only resources and programming, plus best pricing on conferences and training.
JOIN NOW
Group Membership
$169 /
Year per person
$29 / year per person for students
Designed for teams and organizations to equip multiple colleagues with AMA’s valuable resources at a discounted rate.
Multiple memberships are purchased in a single transaction by one payer.
After your purchase, you’ll receive an email with detailed instructions on how to activate your group’s membership.
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Convince Your Boss
Download our Pitch Deck to help persuade your employer.
FAQs
Where can I find the closest chapter to me?
You can explore our maps to locate the closest AMA Professional or Collegiate Chapters in your area.
What are Special Interest Groups (SIGs), and where can I find a list of them?
Special Interest Groups (SIGs) are focused communities of AMA Academic Members who share common research interests and are dedicated to advancing their field of study. SIGs provide opportunities for collaboration, knowledge-sharing and professional growth. You can view the full list of SIGs
here
Can I attend AMA events if I'm not a member?
While some AMA events are open to non-members, members enjoy significant discounts on event registration fees and exclusive access to certain events.
As an individual member, how do I renew?
To renew your membership, simply log into your AMA account, navigate to the membership section, select the “Renew” button and follow the renewal prompts provided.
Is membership based on a calendar year?
AMA membership is for 12 months and starts once it is paid for. If you are part of a group membership, your membership is activated once you use the provided group membership code.
Can I renew early?
Yes, you can renew early. Renewing before your expiration date will simply add 12 months to your current membership. You won’t lose any months; your new expiration date will be extended accordingly.
How does group membership work?
Once the payment has been processed, you are sent a receipt and a unique group code. The directions are to pass the code out to everyone in the group so they can individually create or renew their membership. Please
click
here
for an example of the process each group member will complete.
How can I renew, add members, view my group or check when my group membership expires?
Renewing is the same process as purchasing a new group membership. Please
click here
for more information. If you want to confirm who is part of your group, please email
customersupport@ama.org
I’m part of a group membership. Why does everyone have a different expiration date?
Each group member’s expiration date depends on when they redeemed their membership using the group code. Renewal dates are based on individual redemption times.
Does AMA issue a membership ID number?
No, your primary email address serves as your unique identifier for AMA membership.
How can I request a membership certificate?
To request a membership certificate, please email us at
customersupport@ama.org
Is there a discount for doctoral students?
Yes! We offer a discounted rate for doctoral students. Click
here
for more information.
Can I join AMA if I am outside the United States?
Absolutely! AMA welcomes members from all around the world.
How can I pay for someone else’s membership?
To pay for someone else’s membership, please email
customersupport@ama.org,
and we’ll provide a secure payment link.
Have Questions?
We’re here to help at (800) AMA-1150 or
customersupport@ama.org
Join the AMA Community Today
Don't miss out on the opportunity to invest in your professional and personal development. Become an AMA member today and unlock a world of possibilities.
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