Study program Fourth Level

Study program Fourth Level
Study program Fourth Level
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Mass Communication
Study Program
Study program Fourth Level
The General& Communication Requirements (Compulsory courses)
12 Credit Hours for 4 Courses
Course Code
Course Title
Credit Hours
Theoretical
Practical
Level
Pre-requisite
COM (400)
Media and crisis management
3
2
2
4
th
——–
COM (401)
International communication
3
2
2
4
th
——–
COM (402)
Propaganda and psychological war
3
2
2
4
th
——–
COM (403)
Media literacy
3
2
2
4
th
——–
Total
12
–
–
The General Communication Requirements (optional courses)
6 Credit Hours for 2 Courses
Course Code
Course Title
Credit Hours
Theoretical
Practical
Level
Pre-requisite
COM (404)
Media and national Arab identity
3
2
2
4
th
——–
COM (405)
Environmental communication
3
2
2
4
th
——–
COM (406)
Political communication
3
2
2
4
th
——–
Total
6
–
–
Free optional courses
2 Credit Hours for 1courses
Course Code
Course Title
Credit Hours
Theoretical
Practical
Level
Pre-requisite
GEN (400)
Artistic appreciation
2
1
2
4
th
——–
GEN (401)
Introduction to fine arts
2
1
2
4
th
——–
GEN (402)
Graphic and animation
2
1
2
4
th
——–
Total
2
–
–
First : Journalism and digital publishing
1)Journalism path
The Specialization Requirements (Compulsory courses)
12 Credit Hours for 3 Courses
Course Code
Course Title
Credit Hours
Theoretical
Practical
Level
Pre-requisite
PRS(400)
Investigation writing
3
2
2
4
th
–
PRS(401)
Graduation project
6
–
12
4
th
–
PRS(403)
News agencies
3
2
2
4
th
–
Total
12
–
–
The Specialization Requirements (Optional courses)
3 Credit Hours for one Course
Course Code
Course Title
Credit Hours
Theoretical
Practical
Level
Pre-requisite
PRS(405)
Editorial writing
3
2
2
4
th
–
PRS(406)
Press economics and management
3
2
2
4
th
————
PRS(407)
Business journalism
3
2
2
4
th
————
Total
3
–
–
The Specialization Requirements (compulsory courses)
12 Credit Hours for 3 Courses
Course Code
Course Title
Credit Hours
Theoretical
Practical
Level
Pre-requisite
PRS (400)
Investigation writing
3
2
2
4
th
–
EMED (401)
Graduation project
6
–
12
4
th
–
PRS (403)
News agencies
3
2
2
4
th
–
Total
12
–
–
–
The Specialization Requirements (optional courses)
3 Credit Hours for one Course
Course Code
Course Title
Credit Hours
Theoretical
Practical
Level
Pre-requisite
EMED (403)
Electronic press design and layout
3
2
2
4
th
–
EMED (404)
Online magazine design and layout
3
2
2
4
th
–
EMED (405)
Reporting public affairs
3
2
2
4
th
–
Total
3
–
–
Second: Public Relations and Marketing Communications:
1)Public Relations path:
Compulsory Specialization Requirements
12 Credit Hours for 3 Courses
Subject code
Name of subject
Number of credit hours
theoretical
practical
level
pre-requisite
PR (400)
Reputation management
3
2
2
4
th
–
PR (401)
Graduation Project
6
–
12
4
th
–
PR (403)
Advertising agencies
3
2
2
4
th
–
Total
12
–
–
–
Optional specialization requirements
3 Credit Hours for one Course
Subject code
Name of subject
Number of credit hours
theoretical
practical
Level
pre-requisite
PR (405)
Protocol and protocol
3
2
2
4
th
PR (406)
International Public Relations
3
2
2
4
th
PR (407)
Public relations in industrial and educational institutions
3
2
2
4
th
Total
3
–
–
(2) Marketing communication path
Compulsory Specialization Requirements
12 Credit Hours for 3 Courses
Subject code
Name of subject
Number of credit hours
theoretical
practical
Level
pre-requisite
MC(400)
Tourism and hotel marketing
3
2
2
4
th
–
MC (401)
Graduation Project
6
–
12
4
th
–
PR (403)
Advertising agencies
3
2
2
4
th
–
Total
12
–
–
–
Optional specialization requirements
3 Credit Hours for one Course
Subject code
Name of subject
Number of credit hours
Theoretical
Practical
Level
pre-requisite
MC (404)
Sales and sales activation
3
2
2
4
th
MC (405)
Contemporary Topics in Marketing
3
2
2
4
th
MC (406)
International marketing
3
2
2
4
th
Total
3
–
–
Third: Radio & Television Division
1) Radio path :
The Specialization Requirements (Compulsory courses)
12 Credit Hours for 3 Courses
Course Code
Course Title
Credit Hours
Theoretical
Practical
Level
Pre-requisite
RAD(400)
Marketing the radio product
3
2
2
4
th
–
RAD(401)
Graduation project
6
–
12
4
th
–
RAD(403)
Advanced directing
3
2
2
4
th
–
Total
12
–
–
–
The Specialization Requirements (Optional courses)
3 Credit Hours for one Course
Course Code
Course Title
Credit Hours
Theoretical
Practical
Level
Pre-requisite
RAD(405)
Internet radio
3
2
2
4
th
–
RAD(406)
External radio station
3
2
2
4
th
———–
RAD(407)
Specialized radio programs
3
2
2
4
th
———–
Total
3
–
–
2)Television production path:
The Specialization Requirements (compulsory courses)
12 Credit Hours for 3 Courses
Course Code
Course Title
Credit Hours
Theoretical
Practical
Level
Pre-requisite
PTV(400)
TV product marketing
3
2
2
4
th
–
PTV(401)
Graduation project
6
–
12
4
th
–
PTV(403)
Production of television drama
3
2
2
4
th
–
Total
12
–
–
–
The Specialization Requirements (optional courses)
3 Credit Hours for one Course
Course Code
Course Title
Credit Hours
Theoretical
Practical
Level
Pre-requisite
PTV(405)
Economics and management of television production
3
2
2
4
th
–
PTV(406)
Live television video shooting
3
2
2
4
th
———–
PTV(407)
Virtual studio
3
2
2
4
th
–
Total
3
–
–
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