Brand Hub | Brand Hub | Newcastle University

Brand Hub | Brand Hub | Newcastle University
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Brand Hub
Careers
Library
Current Students
Staff
News & Press
Events
Contact
Logo
Brand Hub
Our Brand
Our Brand
Our Vision
Brand Statement
Bringing Brand Personality to Life
Strategic Narrative
Visual Identity
Visual Identity
Our Logo
Our Colour Palette
Our Graphics
Our Typography
Our Icons
Our Photography
Photographers
Our Videos
Our Design Style
Our Branded PowerPoint Template
Team Newcastle
Branding FAQs
Content Creator's Guide
Content Creator's Guide
Guiding Principles of Content Creation
Why is Content Important?
The Quick Guide
Top Tips for Great Content
Ultimate Content Checklist
Hero, Hub and Help Content
Push and Pull Content
Creating Great Branded Content
Spelling, Grammar and Style
Tone of Voice
Clarity and Accessibility
Readability
Creating Inclusive Content
Planning Your Content
Understanding Your Audience
Goals and Objectives
Selecting Your Channels
Social Media Content
Emails and e-newsletters
Digital Displays
Blog Posts
Website Content
Video Content
Print Content
Choosing Your Format
Workflow and approvals
Keeping it Legal and Compliant
AI and Content Production
Planning Your Campaign
Reaching Your Audience
Understanding Audience Journeys
How Do People Find Content Online?
Creating Great Navigation Titles
SEO - Ensuring search engines find your content
Reviewing, Reporting, Removing
Owning and Maintaining Content
Knowing if Content is Working
Digital Design Services
Asset Library
Newcastle University
Brand Hub
Newcastle University’s Brand Hub
Our Vision across our three campuses is to be an inclusive institution that makes a positive impact on our region, the UK and the world.
Our brand hub is where you’ll find all the tools you need to tell our brand story. A strong brand is a consistent brand, with our audiences at the centre of everything we create. And we are all the voice of that brand.
What we offer
About our brand
As we move forward, we’re going back to our roots. Find out all you need to know about our University vision, values and guiding principles.
Visual identity
Follow these guidelines to ensure a consistent visual brand identity across all our content to help our audience to see us as trustworthy, credible and connected as an institution.
Content Creator's Guide
Get advice on how to create effective content for channels and campaigns. In this section we summarise the most important things to remember and to apply to everything that you create.
Digital Design Services
This section includes examples of all components available within the Newcastle University Digital Design System, guides on how to use them, and information about our web content standards.
Asset Library
A selection of core marketing assets is available for University users to embed or download and use in their own marketing materials.