Marketing: Online Associate In Arts | Strayer University
Source: https://www.strayer.edu/online-degrees/associate/associate-in-arts-in-marketing
Archived: 2026-04-23 17:12
Marketing: Online Associate In Arts | Strayer University
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iCampus
Locations
(877) 445-7180
Associate in Arts
Marketing
PROGRAM AT A GLANCE
school
20 associate courses
11 weeks long
monetization_on
$ 1555
Cost per course
wifi
Online program
Earn your degree on your terms.
Request information
Apply now
Why get an AA in Marketing from Strayer?
Whatever role you want to pursue, learning how to connect with customers is critical for any marketer. Through our associate marketing program, you’ll learn how to use social and digital media to communicate with your target audience and grow your customer base.
Summer classes start
July 6
Program Overview
Help build brand loyalty and support business growth
Discover what influences and motivates consumers – and how to apply those insights to raise brand awareness and drive sales growth. Strayer’s Associate in Arts in Marketing explores core marketing principles and strategies. You’ll learn how to promote products to your current customer base while attracting new customers to the brand. Harness the power of social media, blogs, podcasts and more to build brand loyalty and extend your marketing reach. Graduates of the Associate in Arts program may apply all the credits earned toward a
Bachelor of Business Administration
at Strayer University.
Skills you’ll learn in a Strayer Associate in Arts in Marketing
Leverage data from digital campaigns to guide marketing strategies
Develop a communication strategy based on consumer insights
Cultivate a customer-centric focus throughout an organization
Select communication channels to promote products, brands and services to gain a competitive advantage
Increase brand loyalty and attract new customers
Earn your degree from an accredited university
Strayer University is an accredited institution and a member of the Middle States Commission on Higher Education (MSCHE or the Commission)
www.msche.org
. Strayer University’s accreditation status is Accreditation Reaffirmed. The Commission’s most recent action on the institution’s accreditation status on June 22, 2017 was to reaffirm accreditation. MSCHE is recognized by the U.S. Secretary of Education to conduct accreditation and pre-accreditation (candidate status) activities for institutions of higher education including distance, correspondence education, and direct assessment programs offered at those institutions. The Commission’s geographic area of accrediting activities is throughout the United States.
Request information
Apply now
Cost & savings
Associate in Arts in Marketing
cost breakdown
20 courses, $1555 per course
$65 technology fee each term
$150 one-time degree conferral fee
$100
resource kit
per course
Estimate the cost of your degree
How much can I save on a AAMK?
The cost of a AAMK depends on several factors. Our Cost Estimator Tool will approximate your tuition and expected graduation date in three easy steps.
Get Started
Estimate the cost of your degree
How much can I save on a AAMK?
The cost of a AAMK depends on several factors. Our Cost Estimator Tool will approximate your tuition and expected graduation date in three easy steps.
Expected Graduation
...
Approximate Total
...
Step
1
of
3
How many courses do you plan to take each term?
2
3
How many terms per year do you plan to attend?
3
4
How many courses will you transfer?
If you have 4 or more transfer courses, you may be eligible for a $5,000 scholarship. Calculate potential savings?
0
Eligibility rules and restrictions apply
Yes
No
Are you a Strayer graduate?
Yes
No
As a Strayer student, you can access no-cost gen ed courses through our affiliate, Sophia Learning. How many courses will you take?*
0
*Student is required to take two courses per quarter during disbursement period
PREPARING YOUR RESULTS
Adjust Your Costs
Approximate Cost of Your Degree
Time commitment
Cost analysis
Time commitment
Calculate the approximate time commitment of your degree.
Course load
...
courses/term
Classroom time
...
hours/week
Terms per year
...
terms
Terms to graduation
...
terms
Cost analysis
Calculate the approximate cost of your degree
Tuition
...
Books
...
Fees
...
No-cost gen ed
$0
Transfer credits
...
Transfer Credit Scholarship
$0
$4K scholarship
$0
Strayer Learn and Earn Scholarship
$0
Approximate total
...
Have additional questions?
Request Info
false
Are you a Strayer graduate?
associate
How much can I save on a AAMK?
20
A-AAM
A-AAM
5000
4000
Request information
Apply now
Courses
What coursework do you need to specialize in marketing?
Get the basics of marketing – then dive deeper – with our associate degree. The curriculum includes courses that lay the groundwork for entry-level opportunities in the field. Plus, you’ll learn from instructors who are established marketing professionals with real-world knowledge.
View all courses
.
Sample courses
Online
BUS 100 - Introduction to Business
With a focus on adapting through change, the course provides an introduction to today’s business operations including the product, the pitch, the profit, the people, the competition, and more. This course introduces the concept of the S-Curve and shows how continuous innovation creates personal and professional growth. Students will also learn how to identify a company’s strengths, weaknesses, opportunities, and threats while understanding how companies adapt and innovate along the S-Curve.
Online
COM 100 - Communication at Work
Being an effective communicator is an essential skill for any profession. In this course, you will learn the secrets to writing, listening, and speaking with credibility in order to share your voice with the world.
Online
ENG 201 - The Power of Persuasion
Persuasion is a powerful tool for influencing the world around you. In this course, you'll learn how to understand, influence, and connect with your audience using your writing. You'll also learn how to research and analyze the writing of others to evaluate their credibility as well as document sources that help you make your point. Prerequisite ENG 116, HIS 110, or PSY 101.
Online
MKT 100 - Principles of Marketing
Explores core marketing principles and concepts. Emphasis is placed on the development of marketing strategy and the major components of the marketing mix (product, price, promotion and distribution), as well as the marketing framework. Reviews the critical environmental factors of markets, domestic and international, and customer behavior characteristics that affect marketing operations. Highlights the integration of marketing with other functions in a business organization and the importance of having a customer-centric focus throughout the organization.
Online
MKT 305 - Consumer Behavior
Learn to perform consumer analyses to develop an effective marketing strategy. Examine the principles of individual, group and social dynamics influencing consumer behavior. Review the consumer decision-making process and marketing approaches that can be used to improve consumer sales performance and customer satisfaction.
Online
MKT 325 - Social Media Marketing
Examines how social media marketing is used to build relationships with customers, enhance company branding and increase sales. Topics include social networks, blogs, media sharing sites, podcasts, microblogging and other social media technologies. Explores how these technologies can be used to pursue various marketing objectives. Prerequisite: MKT 100
Admissions
How to apply for an Associate in Arts degree at Strayer?
An admissions officer can help you choose the right program, register for classes and transfer credits.
Here’s what you’ll need to get started:
A completed application and enrollment agreement
A high school diploma or equivalent
A valid, current and legible government-issued photo ID
Summer classes start on
July 6
Learn more about Strayer University’s
admissions process
.
Apply today
Connect with admissions
Transferring to Strayer from another university?
Transfer up to 14 eligible classes from a prior college or university to your associate in arts degree, saving time and money.
Transfer credit information
Strayer welcomes international students
Strayer University is proud to have hosted more than 4,000 international students from over 143 countries. Earn your degree in the U.S. or completely online in your home country – it’s your choice.
Explore International student life
Campus locations
Come to a campus near you for guidance and support. You’ll have access to helpful resources, a supportive community and plenty of spaces to learn and grow.
Find your campus
Ready to take the next step?
Your admissions officer is here to guide you through every step of the process, from completing your application to choosing your concentration.
Apply now
Request information
Experience the Strayer difference
Start-to-finish support
Your admissions officer and student services coach will motivate and support you from enrollment to the day you graduate.
Support from the start
A real student community
Experience online and live discussions, receive mentoring, expand your professional networks and create life-long friendships.
RELATED PROGRAMS
Associate in Arts in Business Administration
Courses:
20
Cost Per Course:
$1555
Bachelor of Business Administration — Marketing
Courses:
40
Cost Per Course:
$1555
Loading ...
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Skip to main section
iCampus
Locations
(877) 445-7180
Associate in Arts
Marketing
PROGRAM AT A GLANCE
school
20 associate courses
11 weeks long
monetization_on
$ 1555
Cost per course
wifi
Online program
Earn your degree on your terms.
Request information
Apply now
Why get an AA in Marketing from Strayer?
Whatever role you want to pursue, learning how to connect with customers is critical for any marketer. Through our associate marketing program, you’ll learn how to use social and digital media to communicate with your target audience and grow your customer base.
Summer classes start
July 6
Program Overview
Help build brand loyalty and support business growth
Discover what influences and motivates consumers – and how to apply those insights to raise brand awareness and drive sales growth. Strayer’s Associate in Arts in Marketing explores core marketing principles and strategies. You’ll learn how to promote products to your current customer base while attracting new customers to the brand. Harness the power of social media, blogs, podcasts and more to build brand loyalty and extend your marketing reach. Graduates of the Associate in Arts program may apply all the credits earned toward a
Bachelor of Business Administration
at Strayer University.
Skills you’ll learn in a Strayer Associate in Arts in Marketing
Leverage data from digital campaigns to guide marketing strategies
Develop a communication strategy based on consumer insights
Cultivate a customer-centric focus throughout an organization
Select communication channels to promote products, brands and services to gain a competitive advantage
Increase brand loyalty and attract new customers
Earn your degree from an accredited university
Strayer University is an accredited institution and a member of the Middle States Commission on Higher Education (MSCHE or the Commission)
www.msche.org
. Strayer University’s accreditation status is Accreditation Reaffirmed. The Commission’s most recent action on the institution’s accreditation status on June 22, 2017 was to reaffirm accreditation. MSCHE is recognized by the U.S. Secretary of Education to conduct accreditation and pre-accreditation (candidate status) activities for institutions of higher education including distance, correspondence education, and direct assessment programs offered at those institutions. The Commission’s geographic area of accrediting activities is throughout the United States.
Request information
Apply now
Cost & savings
Associate in Arts in Marketing
cost breakdown
20 courses, $1555 per course
$65 technology fee each term
$150 one-time degree conferral fee
$100
resource kit
per course
Estimate the cost of your degree
How much can I save on a AAMK?
The cost of a AAMK depends on several factors. Our Cost Estimator Tool will approximate your tuition and expected graduation date in three easy steps.
Get Started
Estimate the cost of your degree
How much can I save on a AAMK?
The cost of a AAMK depends on several factors. Our Cost Estimator Tool will approximate your tuition and expected graduation date in three easy steps.
Expected Graduation
...
Approximate Total
...
Step
1
of
3
How many courses do you plan to take each term?
2
3
How many terms per year do you plan to attend?
3
4
How many courses will you transfer?
If you have 4 or more transfer courses, you may be eligible for a $5,000 scholarship. Calculate potential savings?
0
Eligibility rules and restrictions apply
Yes
No
Are you a Strayer graduate?
Yes
No
As a Strayer student, you can access no-cost gen ed courses through our affiliate, Sophia Learning. How many courses will you take?*
0
*Student is required to take two courses per quarter during disbursement period
PREPARING YOUR RESULTS
Adjust Your Costs
Approximate Cost of Your Degree
Time commitment
Cost analysis
Time commitment
Calculate the approximate time commitment of your degree.
Course load
...
courses/term
Classroom time
...
hours/week
Terms per year
...
terms
Terms to graduation
...
terms
Cost analysis
Calculate the approximate cost of your degree
Tuition
...
Books
...
Fees
...
No-cost gen ed
$0
Transfer credits
...
Transfer Credit Scholarship
$0
$4K scholarship
$0
Strayer Learn and Earn Scholarship
$0
Approximate total
...
Have additional questions?
Request Info
false
Are you a Strayer graduate?
associate
How much can I save on a AAMK?
20
A-AAM
A-AAM
5000
4000
Request information
Apply now
Courses
What coursework do you need to specialize in marketing?
Get the basics of marketing – then dive deeper – with our associate degree. The curriculum includes courses that lay the groundwork for entry-level opportunities in the field. Plus, you’ll learn from instructors who are established marketing professionals with real-world knowledge.
View all courses
.
Sample courses
Online
BUS 100 - Introduction to Business
With a focus on adapting through change, the course provides an introduction to today’s business operations including the product, the pitch, the profit, the people, the competition, and more. This course introduces the concept of the S-Curve and shows how continuous innovation creates personal and professional growth. Students will also learn how to identify a company’s strengths, weaknesses, opportunities, and threats while understanding how companies adapt and innovate along the S-Curve.
Online
COM 100 - Communication at Work
Being an effective communicator is an essential skill for any profession. In this course, you will learn the secrets to writing, listening, and speaking with credibility in order to share your voice with the world.
Online
ENG 201 - The Power of Persuasion
Persuasion is a powerful tool for influencing the world around you. In this course, you'll learn how to understand, influence, and connect with your audience using your writing. You'll also learn how to research and analyze the writing of others to evaluate their credibility as well as document sources that help you make your point. Prerequisite ENG 116, HIS 110, or PSY 101.
Online
MKT 100 - Principles of Marketing
Explores core marketing principles and concepts. Emphasis is placed on the development of marketing strategy and the major components of the marketing mix (product, price, promotion and distribution), as well as the marketing framework. Reviews the critical environmental factors of markets, domestic and international, and customer behavior characteristics that affect marketing operations. Highlights the integration of marketing with other functions in a business organization and the importance of having a customer-centric focus throughout the organization.
Online
MKT 305 - Consumer Behavior
Learn to perform consumer analyses to develop an effective marketing strategy. Examine the principles of individual, group and social dynamics influencing consumer behavior. Review the consumer decision-making process and marketing approaches that can be used to improve consumer sales performance and customer satisfaction.
Online
MKT 325 - Social Media Marketing
Examines how social media marketing is used to build relationships with customers, enhance company branding and increase sales. Topics include social networks, blogs, media sharing sites, podcasts, microblogging and other social media technologies. Explores how these technologies can be used to pursue various marketing objectives. Prerequisite: MKT 100
Admissions
How to apply for an Associate in Arts degree at Strayer?
An admissions officer can help you choose the right program, register for classes and transfer credits.
Here’s what you’ll need to get started:
A completed application and enrollment agreement
A high school diploma or equivalent
A valid, current and legible government-issued photo ID
Summer classes start on
July 6
Learn more about Strayer University’s
admissions process
.
Apply today
Connect with admissions
Transferring to Strayer from another university?
Transfer up to 14 eligible classes from a prior college or university to your associate in arts degree, saving time and money.
Transfer credit information
Strayer welcomes international students
Strayer University is proud to have hosted more than 4,000 international students from over 143 countries. Earn your degree in the U.S. or completely online in your home country – it’s your choice.
Explore International student life
Campus locations
Come to a campus near you for guidance and support. You’ll have access to helpful resources, a supportive community and plenty of spaces to learn and grow.
Find your campus
Ready to take the next step?
Your admissions officer is here to guide you through every step of the process, from completing your application to choosing your concentration.
Apply now
Request information
Experience the Strayer difference
Start-to-finish support
Your admissions officer and student services coach will motivate and support you from enrollment to the day you graduate.
Support from the start
A real student community
Experience online and live discussions, receive mentoring, expand your professional networks and create life-long friendships.
RELATED PROGRAMS
Associate in Arts in Business Administration
Courses:
20
Cost Per Course:
$1555
Bachelor of Business Administration — Marketing
Courses:
40
Cost Per Course:
$1555
Loading ...
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