Brand and Visual Identity: Vibrant Delaware - DNREC
Source: https://dnrec.delaware.gov/brand-and-visual-identity
Archived: 2026-04-23 17:14
Brand and Visual Identity: Vibrant Delaware - DNREC
Divisions
Office of the Secretary
Div. of Climate, Coastal and Energy
Div. of Air Quality
Div. of Water
Div. of Waste and Hazardous Substances
Div. of Fish and Wildlife
Div. of Parks and Recreation
Div. of Watershed Stewardship
About DNREC
DNREC Divisions
Boards and Councils
Vision and Mission
Delaware Coastal Cleanup
Environmental Justice at DNREC
Civil Rights and DNREC
Work for DNREC!
Internships with DNREC
Natural Resources Police
Topics of Interest
Open Data
Online Apps
E-Mail Lists
Coastal Zone Act
Admin. Law
Regulatory Development
Regulations
Environmental Permitting
DNREC Permit Fees
Secretary’s Orders
Public Notices
Public Meetings
Public Hearings
Environmental Appeals Board
Coastal Zone Industrial Control Board
FOIA Requests
DNREC News
Newsroom
Meetings and Events
Outdoor Delaware
Brand and Logo
Social Media
Digital Newsletter
Be the First to Know
Contact Us
DNREC Menu
Listen
Office of the Secretary
Home
Contact Us
Budget & Finance
Environmental Finance Office
Delaware Clean Water Initiative
Water Infrastructure Advisory Council
Delaware Water Pollution Control Revolving Fund
Administrative Services
Administrative Law Section
DNREC Regulations
Business Assistance
Regulatory Advisory Service
DNREC FOIA Requests
Communications
DNREC Newsroom
Public Meetings and Events
Outdoor Delaware Magazine
DNREC Social Media
Digital Newsletter
Brand and Visual Identity: Vibrant Delaware
Environmental Justice
The Environmental Justice Office
Environmental Justice at DNREC
Civil Rights and DNREC
Community Resources
Data and Information
Public Participation
Law Enforcement
Delaware Natural Resources Police
Contact Information
Environmental Crimes Unit
Fish and Wildlife Unit
State Park Unit
Police Accountability Committee
Delaware Natural Resources Police 411
Natural Resources Police Recruitment
Employment
Work for DNREC
Internships with DNREC
For more than 50 years, the
Delaware Department of Natural Resources and Environmental Control
has worked to protect, preserve, and enhance Delaware’s environment for current and future generations. The key to DNREC’s efforts is our shared
mission
. We all must contribute to a shared brand experience, one that educates, engages and inspires others to support this important mission.
That’s why, in 2021,
the Department unveiled a refresh of its brand and visual identity
. The refresh builds on the Department’s history of commitment to responsible use and protection of the natural environment. It includes a new logo, vibrant color palette, versatile typeface and modern illustration style.
This webpage provides guidelines for each element.
Nomenclature
Several names are used to represent the Department. The full name of the state government agency is the
Delaware Department of Natural Resources and Environmental Control
. Use the full name on first mention. Colloquially, most people refer to the organization simply as “DNREC.” [Pro: dɛn rɛk] Or, if it isn’t an in-state reference, “Delaware DNREC.” A phrase such as “the Department” is also acceptable, but should also only be used on second reference. In general, Department is preferred to agency.
DNREC has several divisions, sections and programs. The names of these units are preceded by DNREC in the first reference, e.g., the DNREC Division of Fish and Wildlife. There are a few exceptions, to include: Delaware Natural Resources Police, Delaware (or State) Energy Office, Delaware National Estuarine Research Reserve and DuPont Nature Center.
In addition, there are two ways to refer to the state park system. The DNREC Division of Parks and Recreation is the official government unit within the Department and should be used as it relates to the budget, operations and/or staff. Delaware State Parks is the consumer/tourist-focused name to refer to the places people visit to enjoy the outdoors.
The DNREC Logo
The brand is visually organized around the DNREC name and logo with complementary secondary logos for each division. All follow the same design standards and provide a unified brand identity to help Delaware residents and visitors understand the broad mission and work of the Department.
Permission to Reprint
The Department and division sub-brand (or “secondary”) logos are available for purposes acceptable to the agency. Never redraw or alter the logo, including the placement and size relationship of its letters or center image. It is not to be warped or stretched out of proportion. The logo may not be used in a way that implies endorsement of any organization, idea, product or service.
The Logo Design
The logo highlights our natural resources, showcasing a rising sun along with three realistically rendered Yellow Poplar trees to represent the three counties in Delaware.
The shapes and proportions are determined using the golden ratio proportions which are often found in nature.
This logo is built to be responsive, meaning the logo is designed in different orientations or lock ups to fit popular uses.
Official Seal
Vertical Logo
Horizontal Logo
Mark
The DNREC logo should have a specified clear space around the graphic. The vertical and horizontal logos have the size of the “D” within the word “Delaware” as a guide for how much clear space to include around the logo. You may add more space if that is available. The mark’s clear space is treated similar to the seal’s clear space, described above.
DNREC employees can download the logo files from the shared drive. External groups may request the files from Christy Shaffer at
christy.shaffer@delaware.gov
.
Brand Colors and Typography
The primary brand colors appear in the logo. The earthy green symbolizes freshness, growth and balance while the blues represent serenity, stability, inspiration and wisdom. The show-stopping vibrant yellow promotes hope and happiness.
Typography
The logo font is Oswald Semi-Bold and Oswald Regular. Lato is the Department’s sans-serif font.
Retired Logo
Have you seen other logos in the wild? You may have seen a version of the logo from earlier years.
Related Topics:
brand
,
communications
,
dnrec
,
identity
,
logo
,
organization
,
typography
Office of the Secretary
Division of Air Quality
Division of Waste and Hazardous Substances
Division of Water
Division of Climate, Coastal and Energy
Division of Fish and Wildlife
Division of Parks and Recreation
Division of Watershed Stewardship
DNREC Newsroom
Public Meetings
Public Notices
DNREC Regulations
Environmental Justice
Non-Discrimination Notice
DNREC Open Data
FOIA Requests
DNREC Divisions
About DNREC
Work for DNREC!
Contact Us
+
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Voting & Elections
Transparency
Health Insurance
Tax Center
Personal Income Tax
Privacy Policy
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Contact Us
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Social Media
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Delaware.gov
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Divisions
Office of the Secretary
Div. of Climate, Coastal and Energy
Div. of Air Quality
Div. of Water
Div. of Waste and Hazardous Substances
Div. of Fish and Wildlife
Div. of Parks and Recreation
Div. of Watershed Stewardship
About DNREC
DNREC Divisions
Boards and Councils
Vision and Mission
Delaware Coastal Cleanup
Environmental Justice at DNREC
Civil Rights and DNREC
Work for DNREC!
Internships with DNREC
Natural Resources Police
Topics of Interest
Open Data
Online Apps
E-Mail Lists
Coastal Zone Act
Admin. Law
Regulatory Development
Regulations
Environmental Permitting
DNREC Permit Fees
Secretary’s Orders
Public Notices
Public Meetings
Public Hearings
Environmental Appeals Board
Coastal Zone Industrial Control Board
FOIA Requests
DNREC News
Newsroom
Meetings and Events
Outdoor Delaware
Brand and Logo
Social Media
Digital Newsletter
Be the First to Know
Contact Us
DNREC Menu
Listen
Office of the Secretary
Home
Contact Us
Budget & Finance
Environmental Finance Office
Delaware Clean Water Initiative
Water Infrastructure Advisory Council
Delaware Water Pollution Control Revolving Fund
Administrative Services
Administrative Law Section
DNREC Regulations
Business Assistance
Regulatory Advisory Service
DNREC FOIA Requests
Communications
DNREC Newsroom
Public Meetings and Events
Outdoor Delaware Magazine
DNREC Social Media
Digital Newsletter
Brand and Visual Identity: Vibrant Delaware
Environmental Justice
The Environmental Justice Office
Environmental Justice at DNREC
Civil Rights and DNREC
Community Resources
Data and Information
Public Participation
Law Enforcement
Delaware Natural Resources Police
Contact Information
Environmental Crimes Unit
Fish and Wildlife Unit
State Park Unit
Police Accountability Committee
Delaware Natural Resources Police 411
Natural Resources Police Recruitment
Employment
Work for DNREC
Internships with DNREC
For more than 50 years, the
Delaware Department of Natural Resources and Environmental Control
has worked to protect, preserve, and enhance Delaware’s environment for current and future generations. The key to DNREC’s efforts is our shared
mission
. We all must contribute to a shared brand experience, one that educates, engages and inspires others to support this important mission.
That’s why, in 2021,
the Department unveiled a refresh of its brand and visual identity
. The refresh builds on the Department’s history of commitment to responsible use and protection of the natural environment. It includes a new logo, vibrant color palette, versatile typeface and modern illustration style.
This webpage provides guidelines for each element.
Nomenclature
Several names are used to represent the Department. The full name of the state government agency is the
Delaware Department of Natural Resources and Environmental Control
. Use the full name on first mention. Colloquially, most people refer to the organization simply as “DNREC.” [Pro: dɛn rɛk] Or, if it isn’t an in-state reference, “Delaware DNREC.” A phrase such as “the Department” is also acceptable, but should also only be used on second reference. In general, Department is preferred to agency.
DNREC has several divisions, sections and programs. The names of these units are preceded by DNREC in the first reference, e.g., the DNREC Division of Fish and Wildlife. There are a few exceptions, to include: Delaware Natural Resources Police, Delaware (or State) Energy Office, Delaware National Estuarine Research Reserve and DuPont Nature Center.
In addition, there are two ways to refer to the state park system. The DNREC Division of Parks and Recreation is the official government unit within the Department and should be used as it relates to the budget, operations and/or staff. Delaware State Parks is the consumer/tourist-focused name to refer to the places people visit to enjoy the outdoors.
The DNREC Logo
The brand is visually organized around the DNREC name and logo with complementary secondary logos for each division. All follow the same design standards and provide a unified brand identity to help Delaware residents and visitors understand the broad mission and work of the Department.
Permission to Reprint
The Department and division sub-brand (or “secondary”) logos are available for purposes acceptable to the agency. Never redraw or alter the logo, including the placement and size relationship of its letters or center image. It is not to be warped or stretched out of proportion. The logo may not be used in a way that implies endorsement of any organization, idea, product or service.
The Logo Design
The logo highlights our natural resources, showcasing a rising sun along with three realistically rendered Yellow Poplar trees to represent the three counties in Delaware.
The shapes and proportions are determined using the golden ratio proportions which are often found in nature.
This logo is built to be responsive, meaning the logo is designed in different orientations or lock ups to fit popular uses.
Official Seal
Vertical Logo
Horizontal Logo
Mark
The DNREC logo should have a specified clear space around the graphic. The vertical and horizontal logos have the size of the “D” within the word “Delaware” as a guide for how much clear space to include around the logo. You may add more space if that is available. The mark’s clear space is treated similar to the seal’s clear space, described above.
DNREC employees can download the logo files from the shared drive. External groups may request the files from Christy Shaffer at
christy.shaffer@delaware.gov
.
Brand Colors and Typography
The primary brand colors appear in the logo. The earthy green symbolizes freshness, growth and balance while the blues represent serenity, stability, inspiration and wisdom. The show-stopping vibrant yellow promotes hope and happiness.
Typography
The logo font is Oswald Semi-Bold and Oswald Regular. Lato is the Department’s sans-serif font.
Retired Logo
Have you seen other logos in the wild? You may have seen a version of the logo from earlier years.
Related Topics:
brand
,
communications
,
dnrec
,
identity
,
logo
,
organization
,
typography
Office of the Secretary
Division of Air Quality
Division of Waste and Hazardous Substances
Division of Water
Division of Climate, Coastal and Energy
Division of Fish and Wildlife
Division of Parks and Recreation
Division of Watershed Stewardship
DNREC Newsroom
Public Meetings
Public Notices
DNREC Regulations
Environmental Justice
Non-Discrimination Notice
DNREC Open Data
FOIA Requests
DNREC Divisions
About DNREC
Work for DNREC!
Contact Us
+
Delaware's Government
Delaware's Governor
State Agencies
Elected Officials
General Assembly
Delaware Courts
State Employees
Cities & Towns
Delaware State Code
State Regulations
Business First Steps
Phone Directory
Locations Directory
Public Meetings
Voting & Elections
Transparency
Health Insurance
Tax Center
Personal Income Tax
Privacy Policy
Weather & Travel
Contact Us
Corporations
Franchise Tax
Gross Receipts Tax
Withholding Tax
Delaware Topics
Help Center
Mobile Apps
E-mail / Text Alerts
Social Media
Make Text Size Smaler
Reset Text Size
Make Text Size Bigger
Built by the
Government Information Center
©MMXXVI
Delaware.gov
-