Communications and External Relations
The Division of Communications and External Relations (CER) directs FIT’s communication
initiatives in support of the college’s strategic plan and brand identity. We promote
FIT as an innovative, global leader in higher education, and an influential contributor
to the creative economy.
To support FIT’s integrated marketing communications program, we can help you develop
effective and on-brand materials and identify appropriate ways to reach your audience.
Fill out the inquiry form to request assistance from CER.
Find branding and editorial guidelines, download FIT logos and letterhead, and other
resources to self-serve your needs.
Coordinating all of FIT’s paid media in conjunction with the college’s ad agency
Telling the FIT story with our brand, Nurturing Unconventional Minds
Serving as the centralized unit for communications in the event of an emergency
CER’s Creative Services department offers design services for both digital and print
materals.
Connecting FIT to federal, state, and city governments, and to our local community
Working to keep our community informed and connected
Creating strategic promotional campaigns to support the college
Overseeing interactions with the media for individual employees and the college
Capturing images and video to support communications
Supporting recruitment, development, campus activities, and more
Coordinating the college’s activities on Facebook, Twitter, Instagram, and LinkedIn
Managing the content of FIT’s comprehensive communications channel
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CER has two official college publications: Hue magazine and Newsroom.
Through compelling storytelling and vibrant images, this award-winning magazine presents
FIT to a wide range of audiences. Hue includes alumni profiles, faculty and student achievements, and significant college
developments. It is published three times a year in print and digital formats.
Newsroom is FIT’s news site featuring the latest college developments, campus events,
and accomplishments of students, faculty, and alumni. Its companion newsletter, Newsroom Direct, highlighting top Newsroom stories, is sent weekly to the college community and external
subscribers.
