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2013 mobile game
For the 2024 unofficial reboot of the game, see
Flappy Bird
(2024 video game)
2013 video game
Flappy Bird
App icon
Developer
.Gears
Publisher
.Gears
Designer
Dong Nguyen
Platforms
iOS
Android
Release
iOS
May 24, 2013
Android
January 30, 2014
Genre
Casual
Mode
Single-player
Flappy Bird
is a 2013
casual
mobile game
video game artist
and
programmer
Dong Nguyen (
Vietnamese
Nguyễn Hà Đông
), under his game development company
.Gears
The game is a
side-scroller
where the player controls a bird, Faby, attempting to fly between columns of green pipes without hitting them. The player's score is determined by the number of pipes they fly through. Nguyen created the game over a period of several days, using the bird from a cancelled game made in 2012.
The game was released in May 2013 but received a sudden spike in popularity in early 2014, becoming a
sleeper hit
Flappy Bird
received poor reviews from some critics, who criticized its high level of difficulty and alleged plagiarism in graphics and
game mechanics
, while other reviewers found it addictive. At the end of January 2014, it was the most downloaded free game in the
App Store
for
iOS
. During this period, its developer said that
Flappy Bird
was earning $50,000 a day from in-app advertisements as well as sales.
Flappy Bird
was removed from both the App Store and
Google Play
on February 10, 2014, with Nguyen claiming that he felt guilty over what he considered to be the game's addictive nature and overusage. Its popularity and sudden removal caused phones with the game installed before its removal to be put up for sale for high prices over the Internet.
Clones
of
Flappy Bird
became popular on the App Store after the original app's removal, and both
Apple
and
Google
have removed games from their app stores for being too similar.
In August 2014, a revised version of
Flappy Bird
, called
Flappy Birds Family
, was released exclusively for the
Amazon Fire TV
Bay Tek Games
also released a licensed coin-operated
Flappy Bird
arcade game.
Gameplay
edit
Faby after passing the first pair of pipes
Flappy Bird
is an
arcade
-style game in which the player controls the bird Faby, which moves persistently to the right. They are tasked with navigating Faby through pairs of pipes that have equally sized gaps placed at random heights. Faby automatically descends and only ascends when the player taps the
touchscreen
. Each successful pass through a pair of pipes awards the player one point. Colliding with a pipe or the ground ends the gameplay. During the
game over
screen, the player is awarded a bronze medal if they reach ten or more points, a silver medal from twenty points, a gold medal from thirty points, and a platinum medal from forty points.
Development
edit
Dong Nguyen grew up in
Vạn Phúc
, a village near
Hanoi
. He discovered video games by playing
Super Mario Bros.
as a child and began coding his own at age 16. At 19, while studying programming at a local university, he won an internship at
Punch Entertainment
, one of the few video game companies in Vietnam. While using the
iPhone
, he found that its most popular games such as
Angry Birds
were too complicated, and wanted to make a simpler game for people who are "always on the move".
10
Flappy Bird
was created and developed by Nguyen in two to three days. The game was originally called "Flap Flap".
11
The bird character, Faby, was originally designed in 2012 for a cancelled
platform game
12
The gameplay was inspired by the act of bouncing a ping pong ball against a paddle for as long as possible.
13
Initially the game was significantly easier than it became in the final version, but Nguyen said he found this version to be boring and subsequently tightened up the difficulty.
13
He described the business plan of a free download with in-game advertisements as "very common in the Japanese market".
14
Nguyen believes that contemporary Western games are overly complex.
12
His company,
.Gears
, describes its games as "heavily influenced by retro pixelated games in its golden age. Everything is pure, extremely hard and incredibly fun to play".
15
Release
edit
Flappy Bird
was originally released on May 24, 2013,
16
with support for the
iPhone 5
. The game was subsequently updated for
iOS 7
in September 2013. Although originally unsuccessful, the game received a massive influx of players after being reviewed by the Swedish YouTuber
PewDiePie
17
In January 2014, it topped the Free Apps chart in the US and Chinese
App Stores
18
and later that month topped the same section of the UK App Store where it was touted as "the new
Angry Birds
".
It ended January as the most downloaded App on the App Store.
19
The Android version of
Flappy Bird
was released to the Google Play store on January 30, 2014.
20
In early 2014, Nguyen said in an interview with
The Verge
that the game was earning around $50,000 a day in revenue through its
in-game advertising
14
Discontinuation
edit
On February 8, 2014, Nguyen announced on
that the game would be removed from both
Apple
's
App Store
and
Google Play
, writing: "I am sorry
Flappy Bird
users, 22 hours from now, I will take
Flappy Bird
down. I cannot take this anymore."
21
He went on to say that taking down the game had "nothing to do with legal issues".
22
The game was removed from both the App Store and Google Play exactly on time,
23
24
much to the dismay of many fans.
25
26
Tuoi Tre News
, the English-language edition of the Vietnamese newspaper
Tuổi Trẻ
, reported from a local technology expert that
Flappy Bird
s removal could have been due to a legal challenge from
Nintendo
over perceived visual similarities to the
Mario
games.
27
This allegation was denied by a Nintendo spokesman to
The Wall Street Journal
28
Lawyers in Vietnam also denied allegations that Nguyen had to remove the game due to violation of laws on Internet use in the country.
26
28
Following the removal, many media outlets reported that several merchants on
eBay
were offering phones which had the app pre-installed for
US
$1,499 or more, with some receiving bids of over $90,000;
29
26
however, the listings were removed for violating eBay's rule stating that smartphones must be restored to factory settings before being sold.
30
In an interview with
Forbes
, Nguyen cited the game's addictive nature for its cancellation, stating: "
Flappy Bird
was designed to play in a few minutes when you are relaxed. But it happened to become an addictive product. I think it has become a problem. To solve that problem, it's best to take down
Flappy Bird
. It's gone forever." Nguyen said that the guilt that he felt over the game was affecting his sleep and that his conscience was relieved after he took down the game.
31
In a March 2014 interview with
Rolling Stone
, Nguyen refused to rule out re-releasing
Flappy Bird
, on condition that it would come with a warning to "Take a break".
10
On March 19, he announced via Twitter that the game will be rereleased onto App Stores, but not any time soon.
32
On May 15, Nguyen told CNBC's Kelly Evans that the game would return in August, with multiplayer capability and will be "less addictive".
33
As Nguyen had promised, August 2014 saw a revised version of
Flappy Bird
, called
Flappy Birds Family
, released exclusively through the
Amazon Appstore
for the
Amazon Fire TV
platform.
34
The new version also features new obstacles not in the original as well as an additional
multiplayer
option.
34
Unofficial reboot
edit
Main article:
Flappy Bird
(2024 video game)
On January 12, 2024, the trademark for
Flappy Bird
was terminated and subsequently handed over to Gametech Holdings after Dong Nguyen had failed to reclaim it.
35
Gametech announced an unofficial reboot to the game on September 12, more than ten years after its discontinuation, under the name "The Flappy Bird Foundation", with additional features and characters. The game was released at the end of October 2024 with the mobile version being released in 2025.
36
37
38
Nguyen stated that he has no connection with this game, nor did he sell any rights to the games.
39
Reception
edit
Reception
Aggregate score
Aggregator
Score
Metacritic
52/100
40
Review scores
Publication
Score
Gamezebo
3.5/5
41
IGN
5.4/10
42
USgamer
1/5
43
Flappy Bird
received "mixed or average reviews" from critics, holding a
Metacritic
score of 52/100, based on seven reviews.
40
The app was criticized by the
Huffington Post
, which described it as an "insanely irritating, difficult and frustrating game which combines a super-steep difficulty curve with bad, boring graphics and jerky movement".
44
IGN
gave the game a mediocre score of 5.4 out of 10, quipping that the game was as addictive as it was shallow. Despite criticizing its playability and its "no skill" requirement, IGN noted that the gameplay made it "an addictive short-term distraction" for the casual skill and score-obsessed players.
42
The game's difficulty has been a source of ire for many users, with one user stating that it took him half an hour to achieve a score of five points.
45
According to its creator, the game is slightly easier on
Android
devices than on
iOS
46
47
Controversy and criticism
edit
When questioned at the time by Chocolate Lab Apps, a website for app developers, Nguyen claimed to have used no promotional methods in the marketing of
Flappy Bird
. He credited the sudden rise in the game's popularity in early 2014 to possibly be "luck".
12
However, online marketer Carter Thomas suspected that the developer had used bots to cause its success.
48
When questioned on this by
The Daily Telegraph
, Nguyen said that he respected other people's opinions and did not wish to comment, adding, "I'd like to make my games in peace."
49
When
Newsweek
inquired about the matter, Nguyen wrote, "If I did fake it, should Apple let it live for months?"
50
The game was criticised by
Kotaku
for what it claimed was overt use of
Mario
-style graphics,
51
referring to it as "ripped-off art". It later published a
correction
, clarifying that the game's green pipe was "a new albeit unoriginal drawing".
52
According to some Vietnamese newspapers, including
Thanh Niên
and BBC Vietnamese,
Flappy Bird
is very similar to a game released in 2011 (two years before
Flappy Bird
) called
Piou Piou vs. Cactus
, from the gameplay (by tapping on the screen) to the main character design (a small yellow bird with big red beak) to the obstacles (green cacti and pipes).
53
Several French newspapers, including
20 minutes
54
and
Metronews
55
reported on claims of
Flappy Bird
itself being a clone.
56
Thanh Niên
found the similarities between
Piou Piou vs. Cactus
and
Flappy Bird
to be astonishing.
57
The
French
developer of
Piou Piou vs. Cactus
, known as Kek, told
Pocket Gamer
that he, too, noticed that
Flappy Bird
is "very similar" to his earlier game. Kek contacted Nguyen, who said that when he created
Flappy Bird
, "he doesn't think he knew about" Kek's game.
58
Technology editor Patrick O'Rourke of
Canada.com
also charged that
Flappy Bird
is "almost a complete ripoff" of
Piou Piou vs Cactus
, as well as that its primary gameplay mechanic is a "rip off" from a game called
Helicopter Game
, and that it heavily borrowed sound effects from
Super Mario Bros.
games.
59
Legacy
edit
Since the game's removal, numerous remakes and parodies have been spawned,
31
60
such as
Sesame Street
's
Flappy Bert
61
and
Fall Out Boy
's
Fall Out Bird
62
Flappy Bird
became one of the most
cloned games
in Apple's App Store.
63
At the peak of its popularity, over 60 clones per day
64
were appearing on the App Store, prompting both Google and Apple to begin rejecting games with the word
Flappy
in the name.
65
CNET
reviewed seven "
Flappy
copycats" for
iOS
two days after the original game's removal, describing the options as "pretty bleak", but singling out the underwater
Splashy Fish
as the closest approximation of
Flappy Bird
66
67
68
Shortly after the game's removal, security researchers warned that some versions of
Flappy Bird
and its imitators available on alternative Android app stores have been found to contain
malware
that can lead to unauthorised charges to a user's phone bills. The number matching game
Threes
has been compared to
Flappy Bird
because of the similarities between how people react to them and by the chain of clones that they are both respectively part of.
69
In February 2014, the non-profit computer science education organization
Code.org
unveiled a set of lessons that would allow the student to make their own
Flappy Bird
clone.
70
71
Nguyen's other games
Super Ball Juggling
and
Shuriken Block
ranked at 6th and 18th respectively on the
App Store
during early February 2014 on the back of
Flappy Bird
's
success.
31
He revealed in March 2014 that he was developing three other games at the time, in similar formats to his previous releases.
10
One of those games was released in 2014 as
Swing Copters
and uses similar gameplay as
Flappy Bird
An
Easter egg
in
Android Lollipop
(version 5.0/5.1) allows users to play a modified version of
Flappy Bird
, entitled "L Land", involving a flying Android and Lollipops replacing the pipes.
72
73
It was revamped in
Android Marshmallow
(version 6.0) as "Marshmallow Lad", adding multiplayer support for up to 6 players.
74
On New Year's Eve in 2014,
Google
displayed an animated
Google Doodle
featuring
Flappy Bird
as one of the year's most searched phenomena, alongside the
World Cup
, the
Ice Bucket Challenge
and the
Philae
spacecraft
75
A similar game featuring Talking Tom was released as a mini-game for
My Talking Tom
, called Flappy Tom, and the same game was featured in
Talking Tom and Friends
In 2016, video game player and livestreamer
SethBling
replicated
Flappy Bird
within
Super Mario World
through
code injection
76
In June 2023, the dwarf mining game
Deep Rock Galactic
s Season 04 update put an
arcade cabinet
into the in-game bar containing the Flappy Bird parody game "Jetty Boot" as a "training module" for obtaining the Jet Boots players can find in the game's missions.
77
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