The Wikimedia Foundation Fundraising team cultivates the resources that propel our movement. We engage millions of people from countries across the globe to support Wikipedia and its sister projects. The overwhelming majority of the Foundation's funding comes from individual readers from all over the world giving an average of $11.

Donations help the Wikimedia Foundation maintain server infrastructure, improve the software that supports our projects, and make Wikipedia and its sister projects accessible globally to millions of people. For additional information, please see the 2024–2025 Fundraising Report.

Operated by Wikimedia Foundation

For the Financial Year 25/26

Q3 and Q4 FY25/26 campaigns:

  • Italy campaign. Email: February 3-February 24, Banners: March 3-March 31. Here are some email examples: Email 1, Email 2, Email 3, Email 4
  • Czech Republic campaign. Email: February 23-March 20, Banners: March 31-April 28. Here is an Email example: Power Email
  • Sweden campaign. Email: April 6-May 1, Banners: April 6-May 4. Here are some example emails: Email 1, Email 2, Email 3, Email 4
  • Portugal campaign. Email: June 8-June 12, Banners: April 6-May 4
  • Belgium campaign. Email: February 16-March 13, Banners: May 5-June 2 Here are some Email examples: Email 1 English Email 2 English Email 3 English Email 4 English Email 1 Dutch Email 2 Dutch Email 3 Dutch Email 4 Dutch Email 1 FrenchEmail 2 French Email 3 French Email 4 French
  • Latvia campaign. Email: March 3-March 24, Banners: May 5-June 2. Here are some example Emails. Please note, emails will only be send in English: Email 1, Email 2, Email 3, Email 4
  • Luxembourg campaign. Email: March 3-March 24, Banners: May 5-June 2 Here are some example Emails. Please note, emails will only be send in English: Email 1, Email 2, Email 3, Email 4
  • Poland campaign. Email: March 3-March 24, Banners: May 5-June 2 Here are some example Emails. Please note, emails will only be send in English: Email 1, Email 2, Email 3, Email 4
  • Romania campaign. Email: March 3-March 24, Banners: May 5-June 2 Here are some example Emails. Please note, emails will only be send in English: Email 1, Email 2, Email 3, Email 4
  • Slovakia campaign. Email: March 3-March 24, Banners: May 5-June 2 Here are some example Emails. Please note, emails will only be send in English: Email 1, Email 2, Email 3, Email 4
  • Spain campaign. Email: March 9-April 3, Banners: May 5-June 2. Here are some example Emails: Email 1, Email 2, Email 3, Email 4
  • Japan campaign. Email: May 4-May 29, Banners: June 2-June 30. Here are some email examples: Email 1, Email 2, Email 3, Email 4
  • Austria campaign. Email: March 17-April 7, Banners: June 2-June 30. Here are some Email examples: Email 1, Email 2, Email 3, Email 4
  • Denmark campaign. Email: June 1-June 26, Banners: June 2-June 30
  • Greece campaign. Email: May 18-May 22, Banners: June 2-June 30
  • Malaysia campaign. Email: March 3-March 24, Banners: June 2-June 30 Here are some example Emails. Please note, emails will only be send in English: Email 1, Email 2, Email 3, Email 4
  • South Africa campaign. Email: June 1-June 26, Banners: June 2-June 30
  • Norway campaign. Email: March 3-March 24, Banners: June 2-June 30 Here are some example Emails. Please note, emails will only be send in English: Email 1, Email 2, Email 3, Email 4
  • English campaign. Email: March 30-April 17
  • Hungary campaign. Email: June 1-June 26

See the full archive


Articles:

How does the Wikimedia Foundation use donations to Wikipedia?

How is Wikipedia funded?

Building a secure financial future for Wikipedia by Lisa Seitz Gruwell

Foundation 360 Building the relationships and resources we need to thrive Interview with Megan Hernandez, Advancement Department

The finances of free knowledge Lessons in transparency and impact by Jaime Villagomez

7 reasons you should donate to Wikipedia by Lisa Seitz Gruwell

Reports and Documents:

2023/2024 Fundraising Report

Fundraising Content Strategy Overview

During Q3 the fundraising team focused on finalising the Big English fundraising campaign through a Thank you email campaign and the campaign community recap. At the same time, the team started preparing for the international email campaigns that launched in late Q3  in Italy, Belgium, Spain, Austria, and The Netherlands, as well as the Italian banner campaign during March (community collaboration page).

Planning for Q4 is underway when many more international campaigns are taking place across the globe (see full calendar above).  

During Q2 the fundraising team focused mainly on the Big English fundraising campaign in Australia, Canada, Ireland, New Zealand, the UK, and the US as well as the yearly fundraising campaign in France.

The fundraising team engaged the English Wikipedia community from July onwards on the community collaboration page and shared test ideas, product experimentations, and gave everyone space to contribute. Additionally, the fundraising programme was presented in a workshop at Wikimania.

In France the fundraising team hosted a community collaboration page and a community call giving the French community a chance to share their thoughts and feedback. Several suggestions from community members were implemented.