Web3 and Blockchain in Global Commerce | Coursera

Web3 and Blockchain in Global Commerce | Coursera
Web3 and Blockchain in Global Commerce Specialization
4 days left!
Grow your skills with Coursera Plus for €205/year (usually €342).
Save now
Web3 and Blockchain in Global Commerce Specialization
Taught in French (AI Dubbing)
Instructors:
Don Tapscott
Instructors
Don Tapscott
INSEAD
21 Courses
167,237 learners
Alex Tapscott
INSEAD
20 Courses
166,335 learners
Alisa Acosta
6 Courses
23,776 learners
4,908
already enrolled
Included with
4 course series
Get in-depth knowledge of a subject
4.7
from 72 reviews of courses in this program
Beginner level
No prior experience required
2 months to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
4 course series
Get in-depth knowledge of a subject
4.7
from 72 reviews of courses in this program
Beginner level
No prior experience required
2 months to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
What you'll learn
What blockchain is, how it works, and the ways it intersects with other technologies, industries, functions, and the broader Web3 ecosystem
Blockchain solutions for provenance, traceability, ethical sourcing, distributed manufacturing, digital twins, and asset life-cycle management
The importance of standards, interoperability, regulation, governance, consortia, and “coopetition” for advancing blockchain innovation and adoption
How to identify, review, and evaluate business opportunities and challenges related to blockchain in global commerce
Skills you'll gain
Blockchain
Business Analysis
Business Leadership
Business Transformation
Cryptography
Digital Assets
Financial Inclusion
FinTech
Governance
Interoperability
Logistics
Market Opportunities
Plan Execution
Stakeholder Analysis
Strategic Leadership
Strategic Partnership
Supply Chain
Supply Chain Management
Supply Chain Systems
Transportation, Supply Chain, and Logistics
Details to know
Shareable certificate
Add to your LinkedIn profile
Taught in French (AI Dubbing)
See how employees at top companies are mastering in-demand skills
Learn more about Coursera for Business
Advance your subject-matter expertise
Learn in-demand skills from university and industry experts
Master a subject or tool with hands-on projects
Develop a deep understanding of key concepts
Earn a career certificate from INSEAD
Specialization - 4 course series
Global commerce has grown in complexity and magnitude over millennia, but its processes remain relatively unchanged. Enter blockchain—the Internet of Value. For the first time in human history, individuals and organizations can manage and trade their assets digitally, peer to peer.  This four-course Specialization introduces you to the world of blockchain technology for global commerce—explaining what blockchain is, how it works, and why it is revolutionary. You will learn about various categories of digital assets and the ways they can be transacted on a blockchain. You will learn how blockchain is disrupting global supply chains, including how it will transform the practices of operations, logistics, procurement and purchasing, transportation, customs and border control, trade finance and insurance, manufacturing, and inventory management—making the whole network more adaptable and responsive to demand fluctuations and crisis. You will also learn about industry consortia and the idea of
coopetition
—a strategy of cooperating with competitors for defined purposes to cultivate a new economic ecosystem that benefits all participants.
Development of this Specialization was made possible thanks to the generous support of FedEx. All content for this Specialization has been written and/or reviewed by the Blockchain Research Institute and approved by INSEAD to ensure it is pedagogically sound, unbiased, and academically rigorous.
Applied Learning Project
In the final course, learners will synthesize their learning into a project deliverable called a
Blockchain Opportunity Analysis
.  Here, learners will identify a specific need or problem in global commerce that could potentially be solved using blockchain or Web3 technologies.  Learners will then investigate possible solutions to this problem, including the business model considerations required to bring this idea to fruition. As an outcome of this Specialization, learners will walk away with a consolidated, peer-reviewed
Blockchain Opportunity Analysis
, which can be used to pitch their idea to their organization or to potential investors.
Introduction to Blockchain for Global Commerce
Course 1
34 hours
Course 1
34 hours
What you'll learn
How blockchain works, and how trust is established in a pre- and post-blockchain world
Nine types of digital assets, including cryptocurrencies, protocol tokens, NFTs, stablecoins, securities tokens, governance tokens, and CBDCs
What smart contracts are, the phases of a smart contract deal cycle, and various examples and applications of smart contracts
Blockchain design principles, and challenge areas associated with implementing blockchain technology
Skills you'll gain
Category: Blockchain
Blockchain
Category: Cryptography
Cryptography
Category: Cryptographic Protocols
Cryptographic Protocols
Category: Digital Assets
Digital Assets
Category: FinTech
FinTech
Category: Financial Inclusion
Financial Inclusion
Category: Financial Services
Financial Services
Category: Ledgers (Accounting)
Ledgers (Accounting)
Category: Cost Reduction
Cost Reduction
Category: Information Privacy
Information Privacy
Category: Network Security
Network Security
Category: Distributed Computing
Distributed Computing
Category: Transaction Processing
Transaction Processing
Category: Digital Transformation
Digital Transformation
Web3 and Blockchain Transformations in Global Supply Chains
Course 2
13 hours
Course 2
13 hours
What you'll learn
The roles of key participants in the global trade network and where the needs of each participant align with the value characteristics of blockchain
What it means to "tokenize" an asset, and approaches to securing the physical-digital interface
Examples of sensor-based logistics, and IoT challenge areas that show promise for blockchain-based solutions
Blockchain solutions for provenance, traceability, ethical sourcing, and asset life-cycle management
Skills you'll gain
Category: Blockchain
Blockchain
Category: Supply Chain Management
Supply Chain Management
Category: Digital Assets
Digital Assets
Category: Asset Management
Asset Management
Category: Internet Of Things
Internet Of Things
Category: Business Process Automation
Business Process Automation
Category: Supply Chain
Supply Chain
Category: Governance
Governance
Category: Data Integrity
Data Integrity
Category: Transportation, Supply Chain, and Logistics
Transportation, Supply Chain, and Logistics
Category: FinTech
FinTech
Category: Logistics
Logistics
Category: Emerging Technologies
Emerging Technologies
Category: Supply Chain Systems
Supply Chain Systems
Category: Business Transformation
Business Transformation
Category: Fraud detection
Fraud detection
Category: Shipping and Receiving
Shipping and Receiving
Category: Loss Prevention
Loss Prevention
Category: Digital Transformation
Digital Transformation
Web3 and Blockchain Leadership for Transformation
Course 3
23 hours
Course 3
23 hours
What you'll learn
Describe how blockchain consortia may vary with respect to their purpose, activities, membership models, beneficiaries, and governance models
Describe some of the benefits and key considerations concerning shared standards for blockchain and digital assets
Explain how blockchain design choices around privacy, user identity, security, notaries, block relays etc. influence interoperability implementations
Explain how blockchain will transform the roles and functions of the C-Suite
Skills you'll gain
Category: Blockchain
Blockchain
Category: Business Leadership
Business Leadership
Category: Governance
Governance
Category: Stakeholder Management
Stakeholder Management
Category: Interoperability
Interoperability
Category: Business Transformation
Business Transformation
Category: Business Strategy
Business Strategy
Category: Stakeholder Engagement
Stakeholder Engagement
Category: Emerging Technologies
Emerging Technologies
Category: Leadership
Leadership
Category: Stakeholder Analysis
Stakeholder Analysis
Category: Organizational Structure
Organizational Structure
Category: Digital Transformation
Digital Transformation
Category: Innovation
Innovation
Category: Technical Standard
Technical Standard
Category: Strategic Leadership
Strategic Leadership
Category: Strategic Partnership
Strategic Partnership
Category: Competitive Analysis
Competitive Analysis
Blockchain Opportunity Analysis for Global Commerce
Course 4
13 hours
Course 4
13 hours
What you'll learn
Identify new ideas or opportunities for blockchain within Global Commerce
Explain how you will position your idea, including how your idea will create new value for your customers
Identify the business model decisions that would need to be made in order to assess the feasibility of your idea
Describe what would need to change in your organization's current way of operating in order to bring your idea to fruition
Skills you'll gain
Category: Business Analysis
Business Analysis
Category: Market Analysis
Market Analysis
Category: Case Studies
Case Studies
Category: Decision Making
Decision Making
Category: Business Strategy
Business Strategy
Category: Value Propositions
Value Propositions
Category: Proposal Development
Proposal Development
Category: Business Modeling
Business Modeling
Category: Stakeholder Analysis
Stakeholder Analysis
Category: Solution Design
Solution Design
Category: Milestones (Project Management)
Milestones (Project Management)
Category: Feasibility Studies
Feasibility Studies
Category: Plan Execution
Plan Execution
Category: Market Opportunities
Market Opportunities
Category: Innovation
Innovation
Category: Market Research
Market Research
Category: Blockchain
Blockchain
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
Instructors
Don Tapscott
INSEAD
21 Courses
167,237 learners
Instructors
Don Tapscott
INSEAD
21 Courses
167,237 learners
Alex Tapscott
INSEAD
20 Courses
166,335 learners
Alisa Acosta
6 Courses
23,776 learners
Offered by
INSEAD
Offered by
INSEAD
As one of the world's leading and largest graduate business schools, INSEAD brings together people, cultures and ideas to develop responsible leaders who transform business and society.

INSEAD's multi-campus format and unmatched diversity deliver a truly global educational experience. Its 160 renowned faculty members from 40 countries inspire students through degree and PhD programmes, while every year more than 18,000 executives participate in its Executive Education programmes, both on campus and online.
Industry partners
Why people choose Coursera for their career
Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Open new doors with Coursera Plus
Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Explore degrees
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy
Frequently asked questions
Web3 is term that represents a collection of technologies, a decentralized network, the ability to digitize assets, and new multi-party business models. Blockchain is the foundation of Web3. On top of that foundation Web3 includes the prediction and decision support of AI, the measurements and actuation of IoT, and the spatial UX of AR/VR/Metaverse.
Previous foundational technologies such as railroads, electrical grids, telecommunication networks, and the internet have all defined eras. They have enabled new ways of conducting business and interacting with governments.  Entirely new business and civil society models became possible.  They have all been characterized by accelerated economic growth and significant improvements in the efficiency of the means of production. The era enabled by blockchain has been labeled the Web3 era.
The Web3 era will be characterized by smaller economic actors coordinating their activities to generate value with great efficiency. It will feature accelerated rates of innovation, a proliferation of new business models and configurations, and new ways of delivering public services.
A common authoritative record of transactions, and the data that describes those transactions, is fundamental to all business interactions. Traditionally the data, and the state of the data, has been maintained in databases and ledgers controlled by companies or governments who rely on auditors, trusted third parties and the legal enforceability of contracts to support confidence in transactional interactions and the related business velocity.
Blockchain makes data, transaction records, and the business logic that can manipulate the data a fundamental characteristic of a decentralized network. This is a revolutionary capability.
Blockchain is the foundational technology for the Web3 era. It is the database and operating system of the networked economy. As the world’s businesses and governments continue to digitize, their systems will run on blockchain.
We recommend that you complete these courses in order, as each course builds upon the previous.
No, there will not be any university credit awarded for completing this Specialization.
This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.
Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. Visit your learner dashboard to track your progress.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
No, you cannot take this course for free. When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. If you cannot afford the fee, you can apply for financial aid.
More questions
Visit the learner help center
Financial aid available,