…porting documents • Press conferences • Podcasts (video & audio) • Press kits • Wikis Although, in everyday parlance, we talk about organizations issuing statements, news releases, and the like, the messages themselves are not merely the product of an organization’s various depar…

… 100 billion words a day with a purported user base of up to 200 million users (Wikipedia). In sum, the combined affordances of the social networking capabilities of widely used social media platforms and the new software of phones, tablets and laptops focused on social interacti…